βIt looks swell!β
Jazz Night was a classic Liberty University event that was revived during my time with Student Activities.
When I was asked to brand the event, I lept at the chance to bring a classic vintage touch to the event.
The illustration style of the 50s and 60s is very charming, and I knew I wanted to harken back to it for this campaign.
I grew up watching the Rocky and Bullwinkle show, as well as a lot of classic 1950s Disney cartoons, so I wanted to reflect that in the branding.
This was among my favorite projects I tackled with SA, and I really feel I was able to capture the theme while not overloading the illustrations with too much detail.